Flip the Funnel [vid]

Last week I posted a blog called, “It’s all about the customer”.  I talked about the book I was reading by Joseph Jaffe (@jaffejuice) called Flip the Funnel.  Today, Mr. Jaffe posted the following video to his Facebook page from Readitforme which gives a great visual summary of his book.  I agree with Joseph on this…pretty awesome.

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